SEO report of jochoatmortgages.co.nz

Welcome to Jo Choat Mortgages, one of NZ's most experienced ...

www.jochoatmortgages.co.nz/

Jo Choat Mortgages is dedicated to providing a range of mortgage products and a professional service to our clients.


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.jochoatmortgages.co.nz/

Character length : 27

Title
Welcome to Jo Choat Mortgages, one of NZ's most experienced Mortgage Brokers providing best home loans and Interest rates Milford Auckland North Shore
Description
Jo Choat Mortgages is dedicated to providing a range of mortgage products and a professional service to our clients.
Keywords (meta keywords)
Jo Choat, Mortgages, home, loan, service, products, professional, clients, Auckland, New Zealand, Interest rates, Mike pero, ASB, National Bank, BNZ, Westpac, Sovereign home loans, sales master, award

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
Missing doctype element
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Welcome to Jo Choat Mortgages, one of NZ's most experienced Mortgage Brokers providing best home loans and Interest rates Milford Auckland North Shore

Character length : 150

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 36%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
231000
Heading structure in the source code
  • <H1> Testimonials
  • <H2> T. Fruean & B. Taua
  • <H2> Nicky Stuart
  • <H2> Anne Ball
  • <H1> Jo Choat Mortgages and Insurances for up to date interest rate and industry knowledge
  • <H3> OUR MISSION -
Word cloud
  • clients8
  • choat5
  • help5
  • mortgages5
  • insurance4
  • lenders4
  • them3
  • bay3
  • financial3
  • advisors3
  • testimonials3
  • range2
  • years2
  • home2
  • industry2
  • great2
  • mortgage2
  • variety2
  • products2
  • lending2
  • provide2
  • built2
  • first2
  • always2
  • takapuna2
  • time2
  • money2
  • different2
  • relationships2
  • just2
  • thanks2
  • need2
  • knowledge2
  • helping2
Keyword matrix
wordtitledescriptionsheading
clients
choat
help
mortgages
insurance
lenders
Two Word cloud
  • choat mortgages2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
6.30
Flesch Reading Ease
67.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.70
Dale–Chall Readability
6.30
SMOG Index
10.40
Spache Readibility
5.00
Number of letters
2601
Number of words
550
Number of sentences
57
Average words per sentences
10
Number of syllables
845
Syllables in words
837
Average syllables in words
1.54
Number of words in first three syllables
89
Percentage of word / syllables
16.18
Words not in Dale-Chall easy-word list
203
Words not in Spache easy-word list
161

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 820px wide display!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>1
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>1
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,506 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
11
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.jochoatmortgages.co.nz/AC_RunActiveContent.js
List of render blocking css files
  • http://www.jochoatmortgages.co.nz/css/styles.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
53.81KB
Javascript minifying
You can save 2.8KB (36% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.jochoatmortgages.co.nz/css/styles.css
File size of all css files combined
4.49KB
CSS minifying
You can save 638B (16% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
11.35KB
Gzip compression
Error! By using Gzip you can save 6.7KB (61% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
9
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.jochoatmortgages.co.nz/AC_RunActiveContent.jsExpiry time is not specified
http://www.jochoatmortgages.co.nz/css/styles.cssExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_banner.jpgExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_bg_gradient.gifExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_bg_main.gifExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_bg_sidebar.gifExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_header.jpgExpiry time is not specified
http://www.jochoatmortgages.co.nz/images/jochoat_nav.gifExpiry time is not specified
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
96.76KB
Image optimisation
You can save 29.1KB (31% compression) by optimising the images below:

 Links

We found a total of 9 different links.
Internal links: 8
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
202.191.34.83
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Sites on same ip

wincorpadventures.co.nz

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squashsoftware.co.nz

jochoatmortgages.co.nz

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Testimonials, ( 488px from top )
  • H1 : Jo Choat Mortgages and Insurances for up to date interest rate and industry knowledge, ( 488px from top )
  • H2 : Paul, Eileen & Riley Salter, ( 515.125px from top )
  • H2 : Melissa & Kelvin, ( 635.125px from top )
  • H3 : OUR MISSION -, ( 645px from top )
  • H2 : Nicky Stuart, ( 691.125px from top )

 Typos

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